Serramenti Cardine

Anyone who needs to replace their windows nearly always finds catalogues of profile cross-sections, glazing codes and thermal ratings, product shots on white and a generic form.

Nobody explains what actually happens, who comes to measure, whether walls need breaking, how long fitting takes and how the quote arrives. The site talks about the window but never lets you feel the difference that matters, a quieter room full of light.

Serramenti Cardine is a window company where the same team measures, orders and fits.

At the top, an arched two-sash window, a 3D model built in code piece by piece, floats open in front of a photo of a room overlooking the hills early in the morning. As you scroll the scene holds still, the window settles exactly onto the photo's frame and the sashes close, letting only the light through. The page then lights up the manifesto word by word, stacks the cards of the five services, follows the method from measuring to fitting, answers the most common questions and ends with a golden band and the contacts for booking a survey. I chose anthracite, a warm dawn yellow, brass and a soft serif typeface.